Halle Berry looks as good as she smells. To expand her range of partnerships, she joined the bandwagon of celebrities in the perfume business. At first, Berry was skeptical about dipping her feet in the industry, but it didn't take long before she caved. To have a Halle Berry inspired fragrance, it had to represent who she was. "My strategy was to present something to people that was honestly me," Berry told Forbes of her deal with Coty. In March 2009, "Halle" by Halle Berry hit the shelves at a retail price of between $17 to $35. Its sales rose above any other fragrances in the market, in time placing her at the No. 1 spot.
More fragrances by Halle Berry have since cropped up. "Reveal," which Berry described as "an invitation for women to share their story, to reveal some parts of themselves that they have not yet expressed," was available for purchase in 2011."Closer" by Halle Berry launched in 2012, targeting a unisex market base. According to PR Newswire, Berry "wanted to create a unique fragrance for women that would also appeal to men."
Halle Berry was inspired by her own garden to create "Exotic Jasmine," a timeless, floral note. The scent, aimed at giving the modern woman a seductive allure, is "a reflection of beautiful, yet empowered femininity." Berry thought it'd be great to have a scent that "smelled like jasmine and stayed with you when you walked by."
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